Tell us a bit about who you are and the people you reach
we provide a social media platform for the end-user to seek, find and play around in his/her nature just outside the doorstep. We will build an AdventureMachine, that will make all more excited about their daily commuting and other trips around.
What industry do you think your business is most related to?
see also attached document.
mainpage welcomes the user. there need to be matter orinted feel and an apetite to enter must be created. room for "todays site" and location based listing and location based map.
the spot page is a card type that fits to different delivery channels. Something like forsquare, but more on nature, environment and fun of finding. nearby other sites (maybe closeby geogatching -sites)
the user page is for the endusers own things. listing of visits, credentials (stars, badges, coupons, etc..) linkage to the facebook stream, twitter stream...
What to avoid
this is about nature spots, not about fauna. our poi's are stones, rocks, cliffs, gaves, trees, views etc.
this is an adventure for all ages, but it can be really fun and addictive even. spots are in the heart of this. even they present nature, they are just (commercially interesting) poi's. spots can be visited also virtually, so not only records of visits.