Needing sub-logo for my current brand (2)

The MAD* Collective (please check my other project for the 1st logo)

Make A Difference

Alison Coughlan (the client) is a speaker, author, coach and mentor who helps individuals and organisations in the health and social sectors extend the reach and impact of their important work.

She’s worked with many small and large organisations and governments within Australia and internationally and her consultancy practice has primarily focussed on strategy, evaluation and consumer engagement. Alison’s practice has evolved to an online business offering online courses, coaching, mentoring and development. She is about to launch two new networks, the MAD Collective and MAD Consultants (MAD standing for Make A Difference). Through these networks, Alison will be seeking to empower, inform and support people in the health and social sectors to optimise and sustain the impact they make through their work.

I’m mostly interested in wordmark, abstract and combination logos, but I’m open to all ideas.

The overall message for our business is putting YOU first and paying attention to WHAT MATTERS to you is essential to Make A Difference and create meaningful impact in your work and in your life.

We wanted this logo to tie up to our main brand.

I've uploaded a design brief on this project so you can learn more about what the company is and why we want it.

We are needing 2 logos, this is just 1 of thm. We are encouraging you to submit for the 1st logo because they are closely related and we'd like to have a great synergy between both.

Thank you and let me know if you need anything else.