The right designer is just a click away

We've curated the best product packaging designers so you can find the right expert and request a quote instantly.

Top Level
4.99
(159)
247
Projects
41
Repeat clients
82%
Responds within 24 hrs
670
Projects
137
Repeat clients
100%
Responds within 24 hrs
Top Level
151
Projects
30
Repeat clients
94%
Responds within 24 hrs
155
Projects
33
Repeat clients
100%
Responds within 24 hrs
Top Level
5.0
(44)
105
Projects
24
Repeat clients
84%
Responds within 24 hrs
185
Projects
37
Repeat clients
96%
Responds within 24 hrs
Top Level
4.97
(71)
113
Projects
23
Repeat clients
92%
Responds within 24 hrs
201
Projects
75
Repeat clients
100%
Responds within 24 hrs
Top Level
4.99
(141)
192
Projects
36
Repeat clients
98%
Responds within 24 hrs
Top Level
4.99
(95)
114
Projects
37
Repeat clients
90%
Responds within 24 hrs
242
Projects
59
Repeat clients
96%
Responds within 24 hrs
230
Projects
51
Repeat clients
96%
Responds within 24 hrs

Custom retail packaging design: creative ideas from professional designers

There’s no better platform to get a package design. With two ways to work, you get the design you want, in the manner that works best for you. No templates. No robots. No frustrating apps. Just a 100% unique retail packaging.

Run a packaging design contest

Designers from around the world enter your contest by sending you ideas. You give feedback to create the ideal package.
Everything you need feature highlighted
by Cross the Lime

Hire a professional packaging designer

Tell us what you’re looking for and we’ll match you with the perfect design partner. Or, if you’d prefer, browse portfolios and pick your own.
10+ designers feature highlighted
by Martis Lupus

We’re your creative partner

No matter how you choose to work, rest assured you’re working with the best. All of our designers are hand-vetted and rated, and our team provides 24/7 support.
100% money-back guarantee feature highlighted
by pmo

The retail packaging design process

Create a design brief.

1. Describe your perfect retail packaging

Our creative brief makes it easy to describe your vision for the perfect packaging design and set your budget..

Pick your winning design.

2. Find an amazing design partner

We’ll help you connect with professional designers to bring your vision to life. You’ll collaborate and give feedback to create the ideal packaging.

Get dozens of designs.

3. Get a packaging design you love

We’re your creative partner from start to finish. Once you finalize your design, we’ll transfer the copyright and send you the image files.

Bottles to boxes: we’ve packaged every product.

We’ve been the leader in online graphic design since 2008. Check out our clients who love their retail packaging designs:
A$669
Anyone wanting to improve their health, primarily mature health conscious people that aim for the highest quality produc
35
entries
8
designers
A$2,499
Women, 13-30, All ranges of income levels but mainly mums purchasing for children or young adults.
268
entries
31
designers
A$2,299
All people but we are in the sports retail space so models need to be fit/healthy - see breif
108
entries
16
designers
A$1,799
Owners would purchase this product if : -They had paddock only horses (ie. dont get worked and just there for companion
40
entries
9
designers
A$669
Macs Short Bread are the manufacturer. We're just putting them in our own packaging to give as a gift to our customers o
101
entries
31
designers
A$669
Dog Lovers - female, sold in pet stores (not grocery) middle to high income, mainly cities
20
entries
9
designers
We saved a spot for your retail packaging design.
Get started now
A$1,099
Health conscious people who know that fermented products are very good for you especially if they are wild, raw, natural
114
entries
14
designers
€709 EUR
Mostly women, yoga enthousiasts, spiritual
150
entries
23
designers
A$1,799
Affluent, aesthetic-conscious, highly driven women aged 25-44, who value luxury items, and fashion, and use these to inc
67
entries
7
designers
A$1,099
Side Note and Reason for change: The stocksmatter brand is industry focused (chefs), so as we build the stocksmatter br
156
entries
22
designers
US$1,699 USD
Kids 3+ play with our product. Ideal building age is 6-12 year olds.
77
entries
4
designers
A$1,799
People wanting to relax, get a 'high' without doing drugs. Typically 20-60 year olds. Mostly male, some female. Australi
84
entries
15
designers

Professional retail packaging design, no matter your budget

We guarantee that you’ll get a great retail package design no matter what your budget is. If you hire a designer, you can negotiate a budget that works for both you and your designer. If you launch a contest, we offer four fixed-price options. Prices exclude Sales Tax.

Bronze
A$669
Silver
A$1,099
Gold
A$1,799
Platinum
A$2,499
Design concepts (approx.)
Design concepts (approx.)
30
40
50
40
100% money-back guarantee
100% money-back guarantee
Full copyright ownership
Full copyright ownership
Mid & Top Level designers only
Mid & Top Level designers only
Top Level designers only
Top Level designers only
Dedicated manager
Dedicated manager
Prioritized support
Prioritized support

Everything you need to know to create great packaging

green cosmetics packaging design
colorful bottle design
colorful candy packaging design

9 tips for better packaging design

How to design product packaging

The top packaging trends

Here are 9 insider tips to help you create outstanding packaging design.

Learn the ins-and-outs of product packaging design with this ultime guide.

Discover the stunning packaging trends that will be dominating the industry this year.

Your burning retail packaging FAQs, answered.

Everything you need to move to production. Your retail packaging design will be delivered in the correct formats based on your stated needs. Typically this means a production-ready Adobe Illustrator file, Adobe Photoshop file, PDF file or EPS file. 

Plus, you’ll get the full legal copyright, so the design will be all yours.
Lots of ideas! If you’re looking for inspiration, explore 99designs for fantastic examples of packages created by our design community. 

Bring as many specifics as you can, too. Include packaging type, dimensions, bottle or box sizes, designs you like, brand details, product specifics, SKUs, product photos, printing requirements and any other specifications that would affect your design.

The more you give the designers, the better they can design for you!
Your custom retail packaging design contest includes one winning product package. If you need a second one for another SKU or a different sized item in a product family, you have a couple of options: you can run a second contest, or you can start a 1-to-1 Project with your winning designer to create the additional assets.
Your printer or manufacturer will often supply you with a dieline template. If you don’t have one already, you can always launch your design contest now and supply a dieline template to the winning design before they produce the final files.
On 99designs, designers agree to upload only original artwork, so each designer owns the rights to their design submissions until you choose your contest’s winner. During the design handover stage, the designer agrees to transfer the rights, and you become the owner of the copyright of your winning package design.
Choose “Make your contest private” from the Contest options section before you launch your retail packaging design contest. This will prohibit designers from using their designs elsewhere, and your contest will be unsearchable on the web.

This will automatically attach a standard NDA template to your contest. If you prefer, you can also upload your own NDA.
In a design contest, designers from all over the world submit concepts unique to your brief. You choose finalists, give feedback to hone the designs and ultimately award your favorite packaging design as the winner. If ideation and seeing a variety of different design styles is important to you, we’d recommend a design contest.

On the other hand, if you have a clear idea of the style and direction you’d like to take with your package, or if you have a more complex design project (e.g. a retail line with multiple designs needed), it’s best to start a project with a freelance designer.
Yes. If you have any specific images (like a logo or product photos) that need to be included with your retail packaging design, please submit them to designers with your brief.

Unless you request otherwise, your designer may also use stock images (purchased from a third party) in your design. If a designer uses stock art in a design, they’ll tell you which images they are and use watermarked versions of them in their entries. Once you choose the winning design, you’ll need to purchase the stock art and provide it to the winning designer so they can complete the design.
A dieline template is a flattened outline of your package with all of the cutlines and folds required for printing. Designers may ask you to supply a dieline template at the end of the contest so they can product the final files to suit your chosen printer or manufacturer.
Absolutely (and we love it when that happens)! When your product package design contest has finished, you can start a 1-to-1 Project with your winning designer.
We guarantee that you’ll get a great package design at any pricing level, but our higher-priced packages give you more design options and better support.

Here’s how it works: When you pay more, the prize for the winning designer is bigger, too. More experienced designers participate in your contest, so you get more high-quality designs to choose from. More options means additional time that's needed to review your designs. That’s why our Gold and Platinum packages offer dedicated managers to help streamline that process by writing creative briefs and giving your designers feedback.

When selecting your retail packaging contest package, think about how much time you’ll have and what experience you have writing briefs and working with designers. If you're still unsure, contact us for a design consultation.
We offer a 100% money-back guarantee within 60 days of payment on all Retail Packaging Design Contests, except those with a guaranteed prize and those that have entered the Final Round. You can also call us anytime to help you rewrite your brief, reopen your project to ensure you get a good result and help you pick a winning design. Remember, if we refund your contest, you aren’t legally entitled to use any of the designs submitted to your contest.

Let’s talk!

Our kind, happy and humble customer support team would love to answer your questions. Send us an email or call to speak with an actual human.